I think winter farmers offering fresh, grown food is a great way for the public to start and maintain a healthy diet. I find it an interesting idea for farmer's to expand their food products year round, offering it everyday and simultaneously locally. This way, it will be easier and fresher for consumers to access. Even though it is harder for farmers to grow crops over the winter, I think it would be worth the promotion for the public. It'll keep the consumers from waiting long months of winter and at the same it benefits the farmers from receiving their customers. But I'm not the only one thinking about that.
Rencontre lists examples of some of the fresh food that the winter farmers' markets will be offering: tomatoes, squash, melons, vegetables, greens, organic meat, jams, canned food, and so much more. With this, both consumers and farmers receive a positive outcome; the farmers earning extra during off season and consumers maintaining a healthy diet during "hibernation" over the winter. The best thing is that these products are close by and are easy to get a reach of.
Not only that, the winter farmer's market provide a up-beating and fun atmosphere. "Customers troll the aisles for the best winter vegetables, frozen meats, fresh eggs and potted plants. Local musicians playing acoustic music provide a festive vibe to the marketplace" (Rencontre, 2). Both the food and the music gives an optimistic atmosphere and so it is a good way for the farmer's to have a year round marketplace.
But the winter farmers' market is not only in Madison, but it is also spreading through the nation according to the article. "Vermont, a state known for its long winters, has seen a recent influx of winter farmers’ markets. Currently, 18 markets throughout the state are open in the winter months" (Rencontre, 2). I believe this brings out the best in obtaining a healthy and better connection with food. The whole atmosphere and options of food fulfils the emotional state of the produce and overall taste.